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Summary

The "Executive Entrepreneurship Program" is designed for senior executives, business leaders, and entrepreneurs who aspire to enhance their leadership capabilities and drive innovative business ventures. This program offers a deep dive into advanced entrepreneurship concepts, emphasizing the intersection of leadership, strategy, and innovation.

Participants will begin with an exploration of the role of entrepreneurship in effective leadership and the trends that impact today’s business environment. The course emphasizes strategic business planning, where participants will learn to craft a compelling vision and align their strategies with market opportunities.

Advanced market analysis techniques will equip participants with the skills needed to understand consumer behavior and identify growth opportunities. Leadership and team dynamics sessions will focus on developing executive leadership skills, fostering collaboration, and managing team performance.

Innovation is crucial for success in any entrepreneurial endeavor. Participants will learn to cultivate a culture of innovation and manage change effectively, incorporating design thinking and agile methodologies into their organizations.

Financial strategy is a critical area of focus. The program covers financial metrics, strategic planning, and funding options, providing executives with the tools to make informed financial decisions.

Marketing and branding strategies will help participants understand how to create strong brand identities and leverage digital marketing channels for growth. The course also addresses risk management and compliance, ensuring that participants can navigate potential challenges in their business environments.

Networking is essential for executives, and the program will provide strategies for building influential professional networks that can facilitate business success. The course culminates in a capstone project, where participants will apply their learning to develop a comprehensive business plan, receiving feedback from peers and instructors.

By the end of the program, participants will be equipped with the advanced skills and insights needed to lead innovative ventures and excel in today’s competitive business landscape.

 

Objectives and target group

Course Objectives:

By the end of this program, participants will be able to:

  1. Analyze the entrepreneurial landscape and identify key trends.
  2. Develop strategic business plans aligned with organizational goals.
  3. Conduct advanced market research to identify growth opportunities.
  4. Demonstrate executive leadership and team management skills.
  5. Foster a culture of innovation and effectively manage change.
  6. Formulate strategic financial plans and assess funding options.
  7. Create and implement effective marketing and branding strategies.
  8. Identify and mitigate business risks while ensuring compliance.
  9. Build and leverage professional networks for business growth.
  10. Apply course concepts to develop a comprehensive business plan.

Target Group:

This program is ideal for:

  • Senior executives and business leaders
  • Entrepreneurs seeking to enhance their leadership capabilities
  • Business development managers and strategists
  • Professionals transitioning into executive roles
  • Individuals looking to innovate and drive change within their organizations

Feel free to modify any sections to better fit your needs!

Course Content

  • Introduction to Executive Entrepreneurship

    • The role of entrepreneurship in leadership
    • Key trends shaping the entrepreneurial landscape
    • Profiles of successful executive entrepreneurs
  • Strategic Business Planning

    • Crafting a vision and mission for entrepreneurial ventures
    • Setting strategic goals and objectives
    • Aligning business strategies with market opportunities
  • Advanced Market Analysis

    • Techniques for comprehensive market research
    • Understanding market dynamics and consumer behavior
    • Identifying growth opportunities in competitive markets
  • Leadership and Team Dynamics

    • Developing executive leadership skills
    • Building and nurturing high-performing teams
    • Effective communication and conflict resolution in teams
  • Innovation and Change Management

    • Fostering a culture of innovation within organizations
    • Managing organizational change and transformation
    • Implementing design thinking and agile methodologies
  • Financial Strategy for Executives

    • Understanding financial statements and key metrics
    • Strategic financial planning and forecasting
    • Funding strategies: private equity, venture capital, and crowdfunding
  • Effective Marketing and Branding

    • Developing advanced marketing strategies for growth
    • Building a strong brand identity
    • Utilizing digital marketing channels effectively
  • Risk Management and Compliance

    • Identifying and mitigating business risks
    • Understanding legal and regulatory compliance
    • Developing crisis management strategies
  • Networking and Relationship Building

    • The importance of networking at the executive level
    • Strategies for building influential professional networks
    • Leveraging connections for business success
  • Capstone Project

    • Participants will develop and present a comprehensive business plan
    • Focus on applying course concepts to real-world entrepreneurial challenges
    • Peer review and feedback sessions

Course Date

2024-11-04

2025-02-03

2025-05-05

2025-08-04

Course Cost

Note / Price varies according to the selected city

Members NO. : 1
£3800 / Member

Members NO. : 2 - 3
£3040 / Member

Members NO. : + 3
£2356 / Member

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